California issued The California Consumer Privacy Act (CCPA) or AB 375 in June 2018. With this act coming into effect from January 1, 2020 onwards, the California consumers can get access to all their personal information from the company repository. They can also keep track of all the third-parties, collecting consumers’ data. Continue reading “Shedding Light on the Ramifications of the California Consumer Privacy Act (CCPA)”

With each new day, technologies are getting upgraded to suit the increasing demands of businesses and industries. With regard to analytics technologies, the world has witnessed massive advancements that are making things possible which were unheard of a few years back. Continue reading “Top 5 Latest Analytics-Driven Trends for 2020”

Despite today’s advanced digital era, the need for connecting socially with others remains irreplaceable. Humans are social animals and at the end of the day, and in today’s technologically advanced world, much of social interaction happens online, or digitally. Continue reading “Leveraging Social Intelligence for Superior Marketing Strategy”