Our Experts Can Connect All Your Data Sources And Help You Understand Your Marketing RoI
Gain Powerful Campaign-level Insights To Create Campaigns That Drive Sales
No two campaigns are same in the marketing funnel. We can help you create tracking, reporting, and analytics to optimize campaign effectiveness at every stage of the funnel. Our visual analytics are comprehensive – you can identify how users find your site, track online and offline campaigns, calculate revenue generated from closed won deals, and more. The top-level view of all current campaigns and their performance at each stage of the funnel is essential in making timely marketing decisions.
Insights To Make Lead Management Smarter & Efficient
With data collated from multiple channels, you can gain insights on how leads have interacted with the brand, their current and past interest in the product/service, and what triggered the conversion to sales. You can guide your leads the right way by enabling them in their product research, and reaching out to them when they have approached a decision-making point.
Move Seamlessly From Lead Connections to Conversions With Insights On Opportunities
Using these insights for opportunity management, you can assess how to move leads seamlessly across different stages faster. It also helps manage internal teams and help them chart out better marketing campaign strategies to meet their targeted revenue generation.
Measure ROI of Social Media Campaigns With Social Media Insights
We present valuable social media insights segregated based on demographics, campaigns, influencers, etc. The generated insights can keep you aware of your online conversations and engage better with audiences. You can quickly analyze the reach of a specific campaign including which channels are scoring, revenue generated, etc. Senior management can measure campaign performances and compare them against industry benchmarks.
Get Centralized Order-Related Information For Easy & Fast Access
With orders fulfilling in through various channels, it can put a strain on your marketing if there is insufficient data on what’s selling or not. Marketing Zen helps retrieve updates from various channels in real-time. Enjoy effortless navigation and personalized charts to suit the needs of your top management.